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5 Nigerian Men Using Fashion as a Strategic Tool.
Fashion in Nigeria is no longer a mere afterthought or simple aesthetic choice; it is a deliberate and nuanced language through which identity, culture, and influence are communicated. Across the country’s evolving creative ecosystem, a number of Nigerian men are leveraging fashion not only to express themselves but also to challenge societal norms, expand narratives around masculinity, and amplify African heritage on the global stage.
Ruona Pepple
May 233 min read
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Why the Kai Collective x Dye Lab Collaboration at Alára Matters
When two bold, women-led brands like Kai Collective and Dye Lab come together, they don’t just create fashion—they spark something bigger. They start conversations. They move culture. They remind us what’s possible when vision, heritage, and innovation collide.
This weekend, May 24–25, the pop-up at Alára Lagos is more than a fashion event—it’s a moment. A beautiful collision of color, craft, and community. It’s Kai’s signature silhouettes meeting Dye Lab’s soulful fabrics
Ruona Pepple
May 212 min read
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Too Old For Fashion? The Loss Of Self-Expression As Women Age.
Many older women lose self-expression through fashion due to life changes or to follow societal expectations. With the viral TikTok trend where mothers are styled in their daughter’s clothes, there’s rising conversations on fashion’s place in the lives of older women.
Otokoni G.
May 212 min read
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How Fashion Influences Us in Today’s World and the Future
In today’s fast-paced, image-conscious world, fashion is more than just about clothing. It’s a powerful form of self-expression, a statement of identity, and an essential tool for navigating social, cultural, and professional spaces. From the streets of Lagos to the global fashion capitals, trends and styles define how we see ourselves and how we want the world to see us.
Selfie Week Nigeria
Apr 214 min read
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